Privacy Policy




Please read this Privacy Policy (“Privacy Policy”) carefully. To use the Services as defined in our Terms and Conditions, you, as a User of the Services as defined in the Lite Run Terms and Conditions (“Terms & Conditions”) referenced below, must consent to this Privacy Policy. If you do not consent to the terms of the Privacy Policy, please do not access or use the Services. 



1. Your privacy is important to Lite Run Inc. and Lite Run is committed to carefully managing your information, which may include individually identifiable information (“Personal Information”) in connection with the Services that Lite Run provides. “Personal Information” means any information that may be used, either alone or in combination with other information, to personally identify an individual, including, but not limited to, a first and last name, a personal profile, an email address, or other contact information. This Privacy Policy describes the information practices for Lite Run, including what type of information is gathered and tracked, how the information is used, and with whom the information is shared. Lite Run is committed to protecting the privacy of the data you provide in the Service as appropriate.

2. Each User’s participation is also governed by any Lite Run Terms and Conditions entered into prior to using the Website. Unless we define a term in this Privacy Policy, all capitalized terms used in this Privacy Policy have the same meanings set forth in our Terms & Conditions.

Information That Lite Run Collects

3. Personal Information. We have implemented this Privacy Policy because your privacy, and the privacy of other Service users, is important to us. We operate in accordance with applicable data protection legislation and regulations. We recognize the importance of protecting the privacy of Personal Information collected about our users. This Privacy Policy discloses what Personal Information we gather, how we use it, and how you can correct or change it. It is our intention to give you as much control over your Personal Information as possible to preserve your privacy, while still allowing us to utilize that Personal Information in the course of our business to provide you a valuable service.

4. Consent and Modification. By using a/the Service, you consent to the terms of this Privacy Policy and to our processing of Personal Information for the purposes set forth herein. If you do not agree to this Privacy Policy, please do not use the Service(s). We reserve the right, at our discretion, to change this Privacy Policy at any time, which change shall become effective upon posting by the Company on the Website, via the Service or sending you an email or other notification. You will be deemed to have agreed to Additional Terms (as defined in the Terms & Conditions) by your decision to continue accessing the Website or otherwise using any other Services following the date in which such Additional Terms become effective. By using the Services, you also consent to our use of Personal Information both retrospectively and prospectively.

5. Receipt and Collection of Information. We collect Personal Information from Users. In each case, you will only be required to provide the Personal Information that we need to be able to provide the services you have requested. You may be entitled under data protection laws to access and review the Personal Information that we hold on you, if you provide the necessary consent and background information and pay any mandated fee. All such communications regarding access to your personal data should be addressed to:

Such inquiries should clearly be marked as data protection queries and as being time sensitive.

In particular, we receive and/or collect Personal Information from you in the following ways:

1.     Lite Run may collect and process Personal Information when User registers for or uses the Services.

2.    Lite Run may collect and process certain Personal Information from User such as the User’s name, telephone number, e-mail address, mailing address, telephone number, username, and password. Lite Run uses the Users’ Personal Information that Lite Run collects for the following general purposes: to fulfill User’s request for use of certain features of the Website to conduct surveys, and for Lite Run’s billing purposes.

3.    Lite Run may also collect and process Personal Information relating to User’s use of the Services and any details of any e-mail correspondence or any other social media interactions that User has with Lite Run. Lite Run will collect only as much Personal Information as Lite Run needs for the purposes specified in this Privacy Policy, for purposes specified at the time of collection of the Personal Information, or for other purposes that you consent to in the future.

6. Demographic & Non-Identifying Information. Lite Run may collect and process demographic information from or about User from time to time, such as information about User’s gender, age, country, and zip code (“Demographic Information”). Lite Run may collect this information through various forms and in various places in the Services, including account registration forms, contact forms, or when User otherwise interacts with the Services. To the extent that Lite Run combines any non-personally identifiable Demographic Information with User’s Personal Information that Lite Run collects directly from User, Lite Run will treat the combined data as Personal Information under this Privacy Policy. 

7. Information Lite Run Collects or Stores as User Accesses and Uses the Services.  In addition to any Personal Information or other information that User chooses to submit to Lite Run via Lite Run’s Services, Lite Run and Lite Run’s third-party service providers may use a variety of technologies that automatically (or passively) store or collect certain information whenever User visits or interacts with the Services (“Usage Information”). This Usage Information may be stored or accessed using a variety of technologies that may be downloaded to User’s personal computer, browser, laptop, tablet, mobile phone or other device (“Device”) whenever User visits or interacts with Lite Run’s. To the extent Lite Run associates Usage Information with User’s Personal Information Lite Run collects directly from User on the Website, Lite Run will treat it as Personal Information.

This Usage Information may include:

     User’s IP address, UDID or other unique identifier (“Device Identifier”). A Device Identifier is a number that is automatically assigned to User’s Device used to access the Website, and Lite Run’s computers identify User’s Device by its Device Identifier;

     User’s Device functionality (including browser, operating system, hardware, mobile network information);

     User’s subscription level;

     the URL that referred User to Lite Run’s Website;

     the areas within Lite Run’s Website that User visits and User’s activities there, including remembering User, User’s preferences and pages User requested and/or viewed;

     User’s Device location;

     User’s Device characteristics; and

     certain other Device data, including the time of day, among other information.


Lite Run may use various methods and technologies to store or collect Usage Information (“Tracking Technologies”). Tracking Technologies may set, change, alter or modify settings or configurations on User’s Device. This information may be shared with partners to accomplish various health and business purposes, including but not limited to a) measuring and improving the user experience, b) capturing user participation and adherence to the treatment logic of the application, c) measuring completion of various milestones tied to health or business outcomes, d) auditing participation and performance of individual participants, for both health and billing purposes.


Except as set forth in this Privacy Policy or as specifically agreed to by User, Lite Run will not disclose any information Lite Run gathers from User. Except as set forth in this Privacy Policy, Lite Run does not share User’s Personal Information with third parties for those third parties’ direct marketing purposes. Lite Run may provide to third parties information about User that does not allow User to be identified or contacted, including where such information is combined with similar information of other users of Lite Run’s Website and Services. For example, Lite Run might inform third parties regarding the number of unique users who visit and/or use Lite Run’s Services, the demographic breakdown of the registered users of Lite Run’s Services, or the activities that users engage in while on Lite Run’s Website.

10. Lite Run may use User’s information that Lite Run collects about User:

     to contact User occasionally to inform User of new Services features, or news or articles Lite Run thinks will be of interest to User. Lite Run may send User regular updates on issues Lite Run thinks will be of interest to User;

     to contact User with regard to User’s use of the Services and, in Lite Run’s discretion, changes to the Services and/or the service policies;

     for internal business purposes;

     for purposes disclosed at the time User provides User’s information or as otherwise set forth in this Privacy Policy;

     to provide User with information or services or process transactions that User has requested or agreed to receive including to send User electronic newsletters;

     to provide User with marketing materials or relevant advertising, promotions and recommendations from Lite Run or our business partners;

     to enable User to participate in a variety of the Service features;

     to process User’s account registration, including verifying User’s information is active and valid;

     to identify User as the author of any comments that User sends to Lite Run to be posted on the Website;

     to ensure that content on the Website is presented in the most effective manner for User and for User’s computer or mobile device;

     to provide User with information relating to any events held by Lite Run, where User has consented to be contacted for such purposes; and

     to provide User with access to User’s personal account.

11. User can always opt out of utilizing the Service, and accordingly opt out of Lite Run’s use of User’s Personal Information, by sending an email to:


Lite Run may share User’s Personal Information, including performance measurement information associated with User’s name that is collected or generated at the Website, or through the Services.

13. Personal Information may occasionally be transferred to third parties who act for Lite Run for further processing in accordance with the purposes for which the data was originally collected or for purposes to which User has subsequently consented. For example, sometimes a third party may have access to User’s Personal Information to support Lite Run’s information technology or to handle mailings on Lite Run’s behalf. If Lite Run transfers User’s Personal Information to an outside agent or organization for such purpose, Lite Run will take appropriate measures in an effort to protect User’s privacy and the Personal Information Lite Run transfer.

14. Lite Run may, in Lite Run’s sole discretion, share or transfer Personal Information where permitted or required by law, to comply with legal process, to interact with anti-fraud databases, to protect User’s vital interests, to protect the security or integrity of Lite Run’s databases or the Website, to enforce the Terms & Conditions or protect the business or reputation of Lite Run and/or its Business Customers, to take precautions against legal liability, to protect and defend the rights or property of Lite Run and/or its Business Customers, for required institutional risk control, or for resolving disputes, inquiries or complaints with respect to User’s use of the Website and Services.

15. Lite Run reserves the right to disclose and transfer all Personal Information: (i) to an operator of the Website or applicable database provided such entity agrees to be bound by the terms and conditions hereof to the extent applicable; or (ii) to a successor in interest of Lite Run in connection with a merger, consolidation, restructuring, change of control, the sale of substantially all of Lite Run’s interests and/or assets or other organizational change, including, during the course of any due diligence process, provided such successor entity agrees to be bound by the terms and conditions hereof.


16.  USER CONTENT.  “User Content” is any content, materials or information (including without limitation, any text, information, graphics, messages, photos, images or nutritional information), data, questions, comments, suggestions or other content, including personally identifiable information that you upload, send, email, display, perform, distribute, post or otherwise transmit to us, at our request or on your own, on or through the Services.

17.1 Lite Run or others may store, display, reproduce, publish, distribute or otherwise use User Content online or offline in any media or format (currently existing or hereafter developed) and may or may not attribute it to User.

17.2 When the User posts information in places accessible to Others, Others may have access to this User Content and may have the ability to share it with third parties. Please think carefully before deciding what information User shares, including Personal Information, in connection with User’s User Content. Be aware that public postings (including group messaging with other Users, if applicable) are not confidential. Please note that Lite Run does not control who will have access to the information that User chooses to make public, and cannot ensure that parties who have access to such publicly available information will respect User’s privacy or keep it secure. Lite Run is not responsible for the privacy or security of any information that User makes publicly available on the Service or Website or what others do with information User shares with them on the Website.

18. Lite Run is not responsible for the accuracy, use or misuse of any User Content that User discloses or receives from third parties through the Service.

19. Lite Run may also publish User’s name, voice, likeness and other Personal Information that is part of User’s User Content, and Lite Run may use the content, or any portion of the content, for advertising, marketing, publicity and promotional activities, provided that Lite Run will not exercise such rights as to any User Content which identifies User in a public manner unless User provides a separate consent to Lite Run in writing (email is sufficient) authorizing such use.


We may use Anonymous Information (as defined below), or disclose it to third party service providers, to provide and improve the Service. We may also disclose Anonymous Information (with or without compensation) to third parties, including advertisers and partners, for purposes including, but not limited to, targeting advertisements. “Anonymous Information” means information which does not enable identification of an individual user, such as aggregated information about use of the Service. By using the Services, you also consent to our use of Anonymous Information both retrospectively and prospectively.


21. The Service is neither directed to nor structured to attract children under the age of 13 years. Accordingly, we do not intend to collect Personal Information from anyone we know to be under 13 years of age. We will direct potential users under 13 years of age not to use the Service. If we learn that Personal Information of persons less than 13 years of age has been collected without verifiable parental consent, then we will take the appropriate steps to delete this information.


22. SECURITY The security of your Personal Information is important to us. We follow generally accepted industry standards, including the use of appropriate administrative, physical, and technical safeguards, to protect the Personal Information submitted to us. However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, while we strive to use commercially acceptable means to protect Personal Information, we cannot guarantee its absolute security or confidentiality.

23. Please be aware that certain Personal Information and other information provided by you in connection with your use of the Services may be stored on your device (even if we do not collect that information). You are solely responsible for maintaining the security of your device from unauthorized access.


Lite Run reserves the right to amend this Privacy Policy at any time as needed with notice provided to User. Changes will take effect upon User’s acceptance of the modified terms or User’s continued use of the Website, or Services.


Last Updated: February 19, 2024